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<noinclude>{{RECOUP_header|Qualitative_research/Handout_on_Sampling_in_Qualitative_Research/handout}}</noinclude>== Sampling in qualitative research | <noinclude>{{RECOUP_header|Qualitative_research/Handout_on_Sampling_in_Qualitative_Research/handout}}</noinclude>== Sampling in qualitative research == | ||
"More discoveries have arisen from intense observation than from statistics applied to large groups." (W. I. B. Beveridge 1951). | Or '''What can you say if you don't have a large random sample?''' | ||
"More discoveries have arisen from intense observation than from statistics applied to large groups." (W. I. B. Beveridge, 1951). | |||
# Choosing between large quantitative surveys and small-scale qualitative studies is not '''Either/Or: '''good social science depends on '''Both/And. '''Good social science employs those methods that best help answer a given research question and purpose. Often, a combination of qualitative and quantitative methods will do the task best. | # Choosing between large quantitative surveys and small-scale qualitative studies is not '''Either/Or: '''good social science depends on '''Both/And. '''Good social science employs those methods that best help answer a given research question and purpose. Often, a combination of qualitative and quantitative methods will do the task best. | ||
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# To clarify the ''deeper causes ''behind a given problem and its consequences than to describe the ''symptoms ''of the problem and how frequently they occur. Rather, we need some deeper insights by spending more time on an issue, and gathering information on the full context in which it occurs. | # To clarify the ''deeper causes ''behind a given problem and its consequences than to describe the ''symptoms ''of the problem and how frequently they occur. Rather, we need some deeper insights by spending more time on an issue, and gathering information on the full context in which it occurs. | ||
== Sampling == | |||
Random and stratified sample are not the only kinds that can be used in social science: '''''quota sampling''''' is often used in market surveys, and '''''strategic sampling''''', or the choice of cases to study, is also common, especially in qualitative projects. | Random and stratified sample are not the only kinds that can be used in social science: '''''quota sampling''''' is often used in market surveys, and '''''strategic sampling''''', or the choice of cases to study, is also common, especially in qualitative projects. | ||
